"Strategy is the appropriate allocation of time, technology and resources to create a sustainable competitive position in the marketplace today and tomorrow; easy to say, hard to do."
- from 3SI Strategy Invention Methods

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In The Art of the Hidden Strategy, Babcock traces the evolution of technology from a mere “operational improvement,” to a prerequisite to competing globally, or even competing at all. The critical traits to business survival are overcoming an innate resistance to change, using technology effectively, recognizing opportunity, and flexibility
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